‘Insourcing’: The New Outsourcing

in-or-out_001Truth be told, I really dislike the word ‘outsourcing’.  It has so many negative connotations to it and brings up images that make most people cringe (myself included).  Just the idea of shipping work ‘out’ to some foreign land to unnamed people doesn’t really foster a strong sense of team work, dedication, or commitment to quality either.  So I’m here to tell you that outsourcing is, well, ‘out’.

Yes, I know, how can that be?  The word itself is all over my website – it’s even in the title!  Well, truth be told, I use that word more for the sake of the search engines and because it’s a word that people are familiar with right now.  But what I do, instead, is something I like to refer to as, ‘insourcing’ – it’s the next (and best) way to build an overseas team.

Insourcing is an approach that takes the best parts of outsourcing, tosses the worst parts, and looks to build a ‘win-win’ for everyone (both companies and overseas counterparts alike).

The difference with ‘insourcing’, is that it’s focused on bringing someone ‘in’ to your company instead of shipping work ‘out’ to them.  The reason we take this approach is because there is a distinct difference in performance, dedication, longevity, and quality when you have someone who is also truly committed to your team and mission compared to someone who isn’t.

Imagine that you’re working on a project for someone you’ve never met, never seen, and have no idea who they are or what they do.  I’m sure you’d still do decent work (because you’ve got integrity), but would you put your ‘all’ into it?  Would you stay up nights making sure that everything was perfect because you cared so much about the people and the company?  (Maybe a few of you would say ‘yes’ to this – and congrats on being amazing people!)  But let’s face it, most people wouldn’t.  And that’s part of what happens with outsourcing.

Outsourcing also has a little secret problem that most people outside of the industry aren’t aware of.  There is a tremendously high turn-over in most project-based ‘outsourcing shops’.  So you never know whose working on your project, how good they are, or how long they’ll stay.  I’ve even heard (and seen) stories of entire work forces up and leaving ‘shops’ to go to another one.  So your work is neither consistent nor stable.  Truth be told, unless you truly know who you’re dealing with, it’s a potential disaster in the making – one that most companies don’t have the time, energy, or resources to contend with.

Insourcing, on the other hand, is simply like adding any new hire to your company with the only caveat being they work ‘remotely’ (oh, and for a fraction of the cost).  So just like any other hire within your company, you simply have a new team member whose desk is just a little farther away then everyone else’s.  But they are a part of your team, committed to your mission, trained by your staff, and completely ‘on board’ as any other employee would be.  And don’t worry about the remote issue, soon enough you’ll find that IM, skype and video chat make you feel like you’re only a few desks away.

When this happens, something wonderful occurs.  You manage to get a full hire for 1/4 of the cost of hiring someone stateside, but more then that, you have someone on your team that’s loyal, dedicated, and committed to your team and mission in ways you can’t even imagine.  And trust me, the dedication, work ethic, and efficiency of an overseas team is something that is simply mind-blowing.  (Read here to learn more about the cultural work ethic in India).  So, let me help you build your overseas dream team and show you how insourcing is in…  Click here to learn more about how you can build your own Overseas Dream Team by reading our 8-Part Guide to Outsourcing.

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